History

  • 1948    Formation of the Company by Wolfgang Adler in Annaberg (Saxony) 
  • 1970    Opening of the first store at the new Company headquarters in Haibach (near Aschaffenburg) 
  • 1974    Launch of the Adler customer loyalty card 
  • 1981    Entry into Luxembourg market 
  • 1982    Sale of the Company to ASKO Deutsche Kaufhaus AG 
  • 1987    Entry into Austrian market 
  • 1990    Opening of 50th Adler store 
  • 1996    Sale of ASKO Deutsche Kaufhaus AG to the METRO Group 
  • 1998    Opening of 100th Adler store 
  • 2007    Start of rejuvenation strategy under previous management 
  • 2009    Sale of Adler Group to investment company bluO, discontinuation of rejuvenation strategy and reorientation to the over 45s 
  • 2009    Takeover of former Woolworth stores in Austria 
  • 2010    Launch of Adler online shop 
  • 2010    Sale of MOTEX Group to investment company bluO 
  • 2011    Legal transformation of the Company into a German stock corporation (Aktiengesellschaft)
  • 2011    Listing of ADLER shares in the Prime Standard segment 
    of the  Frankfurt Stock Exchange in June 2011
    • 2011 Acquisition of Wehmeyer stores