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Adler ModemärkteAktiengesellschaft
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History

1948

Formation of the Company by Wolfgang Adler in Annaberg (Saxony)

1970

Opening of the first store at the new Company headquarters in Haibach (near Aschaffenburg)

1974

Introduction of the ADLER customer loyalty card

1981

Entry into Luxembourg market

1987

Entry into Austrian market

1998

Opening of 100th Adler store

2009

Takeover of seven stores in Austria

2010

Launch of Adler online shop

2011

IPO and listing of ADLER shares on the Prime Standard of the Frankfurt Stock Exchange

2011

Considerable store expansion by way of organic growth, i.e. opening new stores, and the takeover of a clothing chain comprising 18 stores

2012

Market launch in Switzerland

2015

Takeover of two clothing chains with a total of 10 stores

2018

Launch of the “2020 Strategy” with the aim of turning ADLER into a digital and “real life” platform for the over-55s